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Corporate Brand Manager

Job Order ID 3006
Country United States
Province/State New York
City Hauppauge

Posted Date 3/29/2019

Brief Description

Are you an innovative Brand Manager?  

Our client offers an exciting opportunity to execute brand enhancement/repositioning for a dynamic organization suited to people who want to showcase their skills in the biopharmaceutical industry.  

In this key role you will report to the Head of Corporate Branding and Design. The incumbent will monitor and collaborate on branding strategy, programs and initiatives to ensure all brand touch points and messaging are in while keeping with brand values and corporate guidelines. 

If you are a strategic Branding Subject Matter Expert with a consultative, impactful/influential approach, we encourage you to consider this unique and exciting opportunity.  

Generous salary with 401K and benefits included.



 Description:

• Regional execution of branding programs

• Adaptation of guidelines for brand touch-point management

• Define, grow, monitor, and report regional KPI’s for brand awareness

• Act as Subject Matter Expert - consulting and providing approval on brand-relevant topics, approving the presentation of the brand in its visual, textual and behavioral appearance

• Participate in rollout of new brand positioning; provide input, guidance and oversight of training, messaging and positioning to internal stakeholders

• Consults and works collaboratively with Corporate Communications Manager with regard to Brand Communication related initiatives and to facilitate idea exchange.

• Align with R&D at inception of new product development to ensure product design aligns with brand guidelines.

• Recommend ways to hone branding and ensure efficient resource utilization to yield desired results

• Monitoring and reporting of branding programs of competitors

• Audits and partakes in trade shows/conventions – providing observations and recommendations to enhance the brand.

• Participates in overseeing the branding roadmap and acts as a change agent to optimize branding.


Requirement Note

• Bachelor’s degree in Marketing or related field plus 5+ years of relevant experience

• A deep understanding of branding typically gained through a minimum of 3 years of professional experience as Brand Manager within an international organization encompassing:

• an understanding of Corporate Identity and Corporate Design, an understanding of marketing principles, digital marketing, and digital media to enable evaluation and development of digital strategies

• Demonstrated track record for executing branding strategies with a solid understanding of brand management and brand-building

• Minimum of one year of experience in a B-2-B environment

• Experience with monitoring tools for digital channels is a desirable

• Forecasting

• Product Marketing/Development understanding  

 

All discussions confidential.

 

To apply, or for more information, contact:

Chris Coopersmith

631-493-0574 ext. 115

christopher@execsallied.com



Contact Details:
Scott Passeser
Scott@execsallied.com
(631) 493-0574 x108